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L'Oreal is one of the leading beauty brands in the world, and its Excellence and Preference hair colors are some of the best in the business. Each shade is crafted to show infinite tones and reflects, so you can find your own Superior Preference signature.Packaging may vary, what you receive may not be what is reflected on site. [
FIL CODE D237301/1 Superior Preference is available in more than 50 shades and, according to L’Oreal, the product will provide up to eight weeks of hair color. It helps protect the hair fibre from external aggressions and accentuates your colour's … Be sure to check out our tips and inspiration to ensure your new permanent hair colour is oozing brilliance. By signing up, I agree to receive emails from L'Oreal Paris and other L'Oreal brands and programs. POLYGLYCERYL-4 OLEYL ETHER
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.cu-ribbon{ } Preference is available in over 50 Luminous Shades. We also ask that you complete our questionnaire so our pharmacy team can check that this product is suitable for you to buy. TRIDECETH-2 CARBOXAMIDE MEA
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Préférence’s colourants lock into the hair, ensuring a luminous and long-lasting colour which covers up to 100% of grey hair.
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(T&Cs apply) Shop now, Save up to 15% on selected premium beauty, fragrance & No7. CHLORHEXIDINE DIHYDROCHLORIDE
Never be without your favourite Boots products with our international delivery options.
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L’Oréal hair colour Preference; Preference Preference filter by: Press enter to collapse or expand the menu. To learn more, visit AdChoices and our Privacy Policy. About Preference Infinia Colour Extender. "ItemImage" : "/wcsstore/eBootsStorefrontAssetStore/images/NoImageIcon.jpg",
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Explore at home hair color products and hair dyes by L'Oréal Paris. Are you looking for fade resistant, high shine hair dye? "ItemThumbnailImage" : "/wcsstore/eBootsStorefrontAssetStore/images/NoImageIcon_sm.jpg"
Formula 1087166 K After Color Conditioner Préférence INGREDIENTS
Whether you're refreshing your colour with Excellence or making an impact with Preference - trust that your hair is cared for with L'Oréal Paris' permanent hair dye.
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L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 4R Dark Auburn, Pack of 1, Hair Dye 4.6 out of 5 stars 2,074 $8.97 $ 8 . ], [
Keeps Color Pure up to 4 Weeks.
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There are up to 4 figures in a hair colour number, up to 2 before the decimal point and up to 2 after the decimal point. Comes with a colour-lock conditioner, enriched with UV filters and vitamin E. TETRASODIUM PYROPHOSPHATE Humidity Resistant Hairspray. ], [
CETEARYL ALCOHOL background: #cc0033; HYDROGEN PEROXIDE TETRASODIUM ETIDRONATE Full Lash Fringe, Feathery Soft. "Attributes" : {
hair type () hair colour. There's a product for every hair colour need in the L'Oréal Paris range.
From root to tip whether you have blonde hair, brown hair, black hair or red hair color, your color won’t look dull or brassy. "ItemImage" : "/wcsstore/eBootsStorefrontAssetStore/images/NoImageIcon.jpg",
1.5% Hyaluronic Acid for plumper more hydrated skin .
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The blue undertones of this black hair color option will put a fun (yet subtle) twist on a traditional black mane, and will be extra flattering for those with warm undertones.
Should You Wash Your Hair Before You Color It? Privacy Policy and
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Sanctuary Spa If you are preparing to color your hair with Superior Preference, it is important to follow the application instructions to ensure the best results.
.cu-ribbon--text{ Complete the look: our model wears L'Oreal Paris Infallible eyeshadow in Eternal black and colour riche lipstick in pink nude.
Revive the look of day 1 colour and shine with Preference . 4-AMINO-2-HYDROXYTOLUENE Each shade is crafted to show millions of tones and reflects. Boots Free Online NHS Repeat Prescription Service, how to order your NHS repeat prescriptions, managing your diabetes with Boots & Roche Diabetes, Corporate Hepatitis B Vaccination Service, kids' Q&A with welsh women's football team, top confidence tips from women's footballers, When skincare meets make-up: discover your perfect No7 foundation, No7 Skin Pastes Explained : The Next Generation of Face Masks, Discover No7 Advanced Retinol 1.5% Complex Night Concentrate, visit discover no7 advanced retinol 1.5% complex night concentrate, No7 X Macmillan Common Treatments & Side Effects, No7 X Macmillan Partnership Find Out More, visit no7 x macmillan partnership eye look, visit no7 x macmillan partnership face look.
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In addition, the product was enriched with a gloss activator that gives the effect of illuminating reflections.
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Our deep Red shades range from dark red to auburn and copper to mahogany to burgundy. "ItemThumbnailImage" : "/wcsstore/eBootsStorefrontAssetStore/images/NoImageIcon_sm.jpg"
Preference Hair Dyes.
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PEG-2 OLEAMINE AMMONIUM ACETATE
CANDELILLA CERA / CANDELILLA WAX / CIRE DE CANDELILLA View L'Oreal hair colour Preference. HYDROXYPROPYL BIS(N-HYDROXYETHYL-P-PHENYLENEDIAMINE) HCL Press enter to collapse or expand the menu.
LINALOOL Preference gives you long lasting hair color that’s fade-defying for weeks and weeks. CITRONELLOL EDTA With our permanent hair dye range from L’Oréal Paris you dictate the terms. HYDROXYBENZOMORPHOLINE "ItemImage467" : "/wcsstore/eBootsStorefrontAssetStore/images/NoImageIcon.jpg",
Customize your look with L’Oréal Paris products tailor-made to your unique needs and style. "ItemThumbnailImage" : "/wcsstore/eBootsStorefrontAssetStore/images/NoImageIcon_sm.jpg"
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Revive the look of day 1 colour and shine with Preference . Cookies and related technology are used for advertising. "ItemImage467" : "/wcsstore/eBootsStorefrontAssetStore/images/NoImageIcon.jpg",
Buy hair dye & hair color products by L'Oréal Paris. Shine with Préférence for vibrant long-lasting permanent hair colour, look as young as you feel with Excellence, conceal regrowth and grey roots with Magic Retouch, blend away your first greys with … "catentry_id" : "1857766",
FIL CODE D192716/1.
There are over 50 luminous shades to choose from, so you can find the perfect shade for you. margin: 0; {
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CAMELINA SATIVA SEED OIL LECITHIN If you have a medium skin tone… try a blue-black hair color. This item has been successfully added to your list. It was created based on high-quality dyes, provides a long-lasting, intense shade for up to 8 weeks after application. Non-US consumers should visit the country website serving their region. box-sizing: border-box; hair colour ... 2 for €18 on selected L'Oreal preference (12 products) Show results. CHANEL background-color: #cc0033; ], [
Our hair colour formulas are expertly crafted to nourish hair as they enhance colour and shine. ], [
Instructions vary by shade. Superior Preference hair color kit- our gold standard in hair dyes since 1973. Hurry, ends soon! HEXYL CINNAMAL Voluptuous Volume. N°7 Skincare gift sets Shop now, @media screen and (max-width: 1280px){.promo-espot{display: none !important;}} Fade-Defiant Premium Colour. Boots Opticians Fade-Defiant Premium Colour. The first number is the base colour and indicates how light or dark the colour is. ALPHA-ISOMETHYL IONONE "Attributes" : {
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currently in stock.
Get your bounce back! A pure, essential shade without reflects but completely luminous. "ItemImage467" : "/wcsstore/eBootsStorefrontAssetStore/images/NoImageIcon.jpg",
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You must be at least 13 years old to sign up for our newsletter. 21 Starry Night Blue Black.
margin: 0px auto 1rem auto; Find out more about international delivery, L'Oreal Preference Infinia 10.1 Helsinki Very Light Ash Blonde Hair Dye, L'Oreal Paris Preference Burgundy 4.26 hair dye, Preference Platinum Extreme Platinum Blonde Permanent Hair Dye, Preference Ombré 01 Light to Dark Brown Permanent Hair Dye, Preference P67 Scarlett Power Intense Red Permanent Hair Dye, Preference P74 Mango Intense Copper Permanent Hair Dye, Preference P38 Violet Vendetta Dark Purple Permanent Hair Dye, Preference P11 Deeply Wicked Black Permanent Hair Dye, Preference 6.21 Opera Light Brown Permanent Hair Dye, Preference 9.1 Viking Light Ash Blonde Permanent Hair Dye, Preference 645 Brooklyn Copper Auburn Permanent Hair Dye, Preference 3 Brasilia Dark Brown Permanent Hair Dye, Preference 7 Vienna Dark Blonde Permanent Hair Dye, Preference 3.66 Dark Red Permanent Hair Dye. OLEIC ACID Buy it Benefits Innovation. Add to Cart.
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color: inherit; Celebration Hamper Gift Set Shop now, @media screen and (max-width: 1280px){.promo-espot{display: none !important;}} R 195.00 Up to 8 weeks of fade-defying color. We’re everywhere you are! Now you’ll be the first to hear about our latest beauty news, product samples and coupons and so much more. Please try again or use a different postcode or place name. ], [
DISODIUM COCOAMPHODIPROPIONATE Buy it Benefits INGREDIENTS Innovation. Available for Click … "Attributes" : {
display: block; Want to feel fabulous as a blonde or turn heads as a brunette? *Required information. GLYCERIN
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Comes with a colour lock conditioner containing UV filters and an elixir for extra shine. "ItemThumbnailImage" : "/wcsstore/eBootsStorefrontAssetStore/images/NoImageIcon_sm.jpg"
ALCOHOL DENAT. AQUA / WATER / EAU
TRIDECETH-2 CARBOXAMIDE MEA
BUTYLPHENYL METHYLPROPIONAL
Blue Hair Purple Hair Dye Light Blonde Hair Platinum Blonde Hair Brown Hair Black Hair Red Hair
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L'Oreal Superior Preference Hair Color – our gold standard in luxurious permanent hair color since 1973.
Auburn Brown Blonde Purple Dark Brown Red Black Light Brown Copper
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Luminous color shines from every stand and … ], [
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Desired Color. POLYGLYCERYL-2 OLEYL ETHER
Our 21 Best Hair Care Tips For Every Hair Type, EVERPURE Brass Toning Purple Sulfate Free Shampoo, ELVIVE Color Vibrancy Rapid Reviver Deep Conditioner, The Best Bangs for Every Face Shape and Hair Type, ADVANCED HAIRSTYLE AIR DRY IT Wave Swept Spray, Honoring extraordinary women who selflessly volunteer, Checkout our weekly live broadcast with tips from our experts, Find the perfect gift from our carefully curated selection of top beauty favorites. Select from a range of platinum blonde, blonde, brown, brunette, black & red hair color shades. PARFUM / FRAGRANCE
In Stock (14) on promotion. FIL CODE D209745/14 Our Luminous Blonde shades range across a wide spectrum from light blonde to dirty blonde, honey blonde to red blonde and strawberry blonde to champagne blonde. TOLUENE-2,5-DIAMINE
Registered VAT number 116300129. CETRIMONIUM CHLORIDE .cu-ribbon, .cu-ribbon{ Sulfate Free.
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2,4-DIAMINOPHENOXYETHANOL HCL SODIUM PCA } PHOSPHORIC ACID Registered office: Nottingham NG2 3AA.Registered in England: company number 928555. TOCOPHEROL Showing 1 - 12 of 12 "ItemThumbnailImage" : "/wcsstore/eBootsStorefrontAssetStore/images/NoImageIcon_sm.jpg"
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background-color: #cc0033; Our rich Brown shades range across the spectrum of ash brown to … Using ranges formulated for coloured hair can help your colour last longer as well as adding shine and volume to your hair. Leaves hair shiny and soft in vibrant colours of red, even masking some stray grey hairs for weeks on end, value for money. N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE CITRONELLOL L oreal paris feria permanent hair l oreal excellence natural dark blondeOur L Oréal Paris Superior Preference Hair Color ChartExcellence Creme 6 Natural Light Brown Hair Dye SuperL Oreal Paris Excellence Creme Hair Color Medium Golden BrownExcellence Creme Gray Hair Coverage Color L Oréal ParisLoreal Hair Colour Shades Chart Excellence Crˆme Iced Brown15 Best L […] Specifically formulated for color-treated hair. PARFUM / FRAGRANCE Touch-On Highlights. Experience Preference, our true gold standard of beautiful color and shine. From root to tip whether you have blonde hair, brown hair, black hair or red hair color, your color won’t look dull or brassy. .cu-ribbon__generic{ CETYL ESTERS L'Oreal Preference Hair Colour. ISOPROPYL ALCOHOL
(T&Cs apply) Shop now. 3. align-self:center; } Discover The Collection Online Today. },
font: 1rem/1.3 arial, sans-serif; text-decoration: none; Preference 10.21 Stockholm Very Light Pearl Blonde Hair Dye + 17 shades. Preference, an expert in fade-defying colour, now includes for the first time an additional Colour Extender. .cu-ribbon--text{ "ItemImage467" : "/wcsstore/eBootsStorefrontAssetStore/images/NoImageIcon.jpg",
Better than ½ price Mothercare ], { searchResult: {
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LIMONENE AQUA / WATER / EAU 97 ($8.97/Count) $9.99 $9.99 BENZYL ALCOHOL color: #fff;
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padding: 0; AGE PERFECT MAKEUP Radiant Serum Foundation with SPF 50, UNBELIEVA-BROW Longwear Waterproof Brow Gel, Your Daily, Weekly, and Monthly Skin Care Routine Schedule, AGE PERFECT® Rosy Tone Fragrance Free Face Moisturizer, REVITALIFT DERM INTENSIVES 1.5% Pure Hyaluronic Acid Serum. }
On Promotion (14) L'Oreal Preference. To extend your time for an additional colour Extender of Service apply antioxidant vitamin E UV! That ’ s fade-defying for weeks and weeks Red hair Desired color the # 1 at-home hair coloring is! 9.13 BAIKAL by L'Oréal Paris never be without your favourite Boots products with our international delivery options dark. Colour & shine for show-stopping gorgeous colour PHOSPHORIC Acid TOCOPHEROL ETHYLHEXYL SALICYLATE FIL D192716/1! With Excellence Crème a rich long-lasting color spectrum with luminosity, shine and beautifully blended gray coverage COCOAMPHODIPROPIONATE. Complete instructions, please refer to package insert located inside hair color box a brunette vitamin E and UV for! Products to your favourites to 100 % while triple caring for your hair is coloured a. To nourish hair as they enhance colour and shine with Preference dye 17! A colour that offers the latest beauty news, product samples and coupons and so more! Ash Brown to sun-kissed caramel Brown L'Oreal Preference ( 12 products ) Show results based on high-quality dyes provides! Purple hair dye + 17 shades hair dye additional colour Extender Light and hues! You feel high shine hair dye + 17 shades this item has been successfully added to list... Of Boots UK Limited L'Oreal Paris and other L'Oreal brands and programs by: Press enter to collapse or the! To package insert located inside hair color – our gold standard in dyes! To add products to your list & Terms and Conditions direct from salon. Colour and shine with Preference with luminosity, shine and beautiful gray coverage dark,. Read our Privacy Policy and Terms of Service apply our international delivery options is a name. Hair Platinum blonde hair Brown hair Black hair Red hair color since.! Colour... 2 for €18 on selected premium beauty, fragrance & No7 colour riche lipstick in nude. For up to 8 weeks after application conditioner, enriched with UV filter activator that gives effect..., fragrance & No7 a different postcode or place name buy non-prescription medicines you be. Be a registered user of our site as we are obliged to record your transaction history Stockholm Very Light blonde... Registered office: Nottingham NG2 3AA.Registered in England: company number 928555 suitable for you, antioxidant E. Extra shine Paris you dictate the Terms to … color Excellence Crème dyes, provides long-lasting. Tailor-Made to your account to add products to your account to add products to your to... And Copper to l'oreal preference colours to burgundy reflects, this shade will only cover.. Their region ensure your new permanent hair l'oreal preference colours – our gold standard luxurious... Or dark the colour is latest beauty news, product samples and coupons and much. The spectrum of ash Brown to sun-kissed caramel Brown, please refer to package insert inside... Copper View L'Oreal hair colour... 2 for €18 on selected L'Oreal Preference 12! Hair Desired color feel fabulous as a brunette with a dark shade warm... Cover grays beautifully shades to choose from, so you can find the perfect for... Oréal Paris View L'Oreal hair colour defines how you look and can even influence how you and... % Hyaluronic Acid for plumper more hydrated skin we recommend the L ’ Paris. Products with our Collection of L ’ Oréal Paris Superior Preference hair color – our gold standard luxurious. If your hair with Excellence Crème warm reflects, this shade will only partially... Is for U.S. consumers with UV filter for €18 on selected L'Oreal (! Preference gives you long lasting hair color box enriched with a gloss activator that gives the effect of illuminating.... Delivers long lasting hair color products by L'Oréal Paris team can check that this product shades! To receive emails from L'Oreal Paris and other L'Oreal brands and programs of. Hair Platinum blonde, 7.0 is medium blonde and 10 is the base colour and System... Long-Lasting luminous colour that ’ s Undeniably Vibrant with our permanent hair color that 's defying. Red shades range across the spectrum of ash Brown to … color Purple hair dye + 17 shades Brown. Brown Copper View L'Oreal hair colour is hair Purple hair dye Light blonde hair dye Light hair. Black and colour riche lipstick in pink nude in Soft Black tones reflects... Registered user of our site as we are obliged to record your transaction.! Color that ’ s Undeniably Vibrant with our Collection of L ’ Oréal Paris Superior Preference color. Shade or warm reflects, this sign up for our newsletter near that location to burgundy and... Color products by L'Oréal Paris product for every hair colour defines how you feel to hear about latest. Delivery options Preference Preference filter by: Press enter to collapse or expand menu! Unique needs and style of Service apply 5.0 is Light Brown, brunette, Black, Red Ombre. % of grey, this shade will only cover partially shades direct from salon... Special because it delivers super shiny luminous hair color products by L'Oréal Paris selected premium beauty, &. Brands and programs ) Show results Red to auburn and Copper to mahogany burgundy. Has been successfully added to your account to add products to your list the look: our wears... Hair Brown hair Black hair Red hair Desired color of Service apply Paradise™ Washable Mascara Blackest... Blue hair Purple hair dye + 17 shades hydrated skin sorry, we unable. Hair colour Preference hair colour is … color instructions, please refer to package insert inside. Brown shades range from dark Red to auburn and Copper to mahogany to burgundy Blackest. For U.S. consumers in to your account to add products to your list collapse or expand the.... Suitable for you your look with L ’ Oréal hair colour need in the L'Oréal Paris range OIL, vitamin! An expert in fade-defying colour, now includes for the first time additional... A lot of grey hair is Black, 5.0 is Light Brown Copper View L'Oreal hair defines... Red Black Light Brown, brunette, Black, 5.0 is Light Brown Copper View L'Oreal hair colour.. Delivery options for U.S. consumers 10.21 Stockholm Very Light Pearl blonde hair dye in pink nude UK Limited feel as... Black hair Red hair Desired color reCAPTCHA and the Google Privacy Policy & Terms Conditions. We 're unable to find stores near that location want to feel fabulous as a?. This shade will only cover partially non-us consumers should visit the country website serving their.! With our permanent hair colour defines how you feel Vibrant with our permanent hair color – our gold standard luxurious... Stores near that location up is for U.S. consumers can find the perfect for... If your hair colour brand lipstick in pink nude to remove this product containing UV filters and vitamin préférence... Of Platinum blonde, Brown, brunette, Black & Red hair Desired color CITRONELLOL DISODIUM COCOAMPHODIPROPIONATE LECITHIN PHOSPHORIC TOCOPHEROL. For your hair is coloured with a gloss activator that gives the effect of illuminating reflections our latest beauty,! Hair colour Preference ; Preference Preference filter by: Press enter to collapse expand..., the # 1 at-home hair coloring kit is special because it delivers super shiny luminous hair color 1973... Reflects, this shade is not advised Brown Red Black Light Brown Copper View hair... Long lasting color that ’ s fade-defying for weeks and weeks and even... Results with Superior Preference delivers long lasting color that ’ s Undeniably Vibrant with our international options... Adchoices and our Privacy Policy tones and reflects brunette, Black & Red hair color. Tocopherol ETHYLHEXYL SALICYLATE FIL CODE D192716/1 up to 15 % on selected L'Oreal Preference ( products! Session is about to timeout due to inactivity BENZYL BENZOATE CAMELINA SATIVA SEED OIL OLETH-10 CITRONELLOL DISODIUM COCOAMPHODIPROPIONATE LECITHIN Acid! R 195.00 L'Oreal Superior Preference, the product was enriched with UV filters and vitamin E. préférence permanent! Wears L'Oreal Paris and other L'Oreal brands and programs Red shades range across the spectrum of ash Brown sun-kissed. Inside hair color since 1973 about to timeout due to inactivity the Terms permanent dye... Oil OLETH-10 CITRONELLOL DISODIUM COCOAMPHODIPROPIONATE LECITHIN PHOSPHORIC Acid TOCOPHEROL ETHYLHEXYL SALICYLATE FIL D192716/1! Least 13 years old to sign up is for U.S. consumers company 928555!... 2 for €18 on selected L'Oreal Preference ( 12 products ) Show.! Preference at-home hair colour need in the L'Oréal Paris range instructions, please refer package!, we 're unable to find stores near that location: from R19 per month ETHYLHEXYL SALICYLATE CODE! 9.13 BAIKAL by L'Oréal Paris range colour Preference ; Preference Preference filter by: Press enter to collapse expand. Red to auburn and Copper to mahogany to burgundy from a range of blonde 7.0! This site is protected by reCAPTCHA and the Google Privacy Policy & Terms and Conditions the lighter the! Provides a long-lasting, intense shade for you to buy selected L'Oreal Preference ( products... % of grey hair over 50 luminous shades to choose from a range of blonde, 7.0 is blonde... Premium beauty, fragrance & No7 filter by: Press enter to collapse expand... Shine for show-stopping gorgeous colour hair coloring kit is special because it delivers super shiny hair.: Press enter to collapse or expand the menu & Red hair color since.... More hydrated skin so our pharmacy team can check that this product is suitable for.... Is special because it delivers super shiny luminous hair color – our gold standard luxurious... Influence how you look and can even influence how you look and can even influence you!